The Webcast Maven » customizable webcast platform http://webcastmaven.com Product Marketing for a Digital World Mon, 16 May 2011 22:52:37 +0000 http://wordpress.org/?v=2.8.5 en hourly 1 Webcasting Goes Social with new On24 Platform http://webcastmaven.com/2010/04/20/webcasting-goes-social-with-new-on24-platform/ http://webcastmaven.com/2010/04/20/webcasting-goes-social-with-new-on24-platform/#comments Tue, 20 Apr 2010 16:58:21 +0000 Michael Krieger http://webcastmaven.com/?p=63 With webcasts, the more interactivity the better.  Although they’re mostly one-way affairs, polls and questions from attendees have allowed some measure of audience participation in the past.  But in today’s social media clime, the ability to integrate  social media like twitter feeds into your event can drive up participation and retention – and produce a more satisfying event for all in attendance.

This article from Datamation highlights some new features just announced by webcast pioneer On24.  Their new widget-oriented platform allows integration with applications like twitter, allows webcasters to tailor the look of the screen in ways not before possible and promises to offer levels of interactivity that have only been possible in face to face events in the past.

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